The DVD cover background is kept simple but this makes it effective and sells the artist as you have no distractions away from looking at the male. The font links in with the background looking like graffiti with the background being a wall and the genre of the music being urban.
The use of quotes on the back cover are very good as they are realistic and use ratings to help sell the DVD. The use of the HMV logo and barcode also help this to keep to the realistic nature of a dvd cover.
Magazine Advert;
The magazine uses the same font as the dvd cover which would help the audience to recognize the artist which is also helped by the artist standing against a white background making him stand out. The use of him across all the digipack features and video show continuity throughout all your work.
The "out now" across the artist helps to promote the song saying it is out to buy now which is another way of selling the artist.
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